3 New Year’s Resolutions Entrepreneurs Should Make for 2017

3 New Year’s Resolutions Entrepreneurs Should Make for 2017

Home » Small Business » 3 New Year’s Resolutions Entrepreneurs Should Make for 2017

3 New Year’s Resolutions Entrepreneurs Should Make for 2017

The New Year is nearly upon us! While you’re (hopefully) enjoying plenty of holiday sales, it’s important to think beyond this year’s profits and focus on how you can continue and even improve on your success in 2017. With that in mind, here are three resolutions that every entrepreneur should make for the coming year.

Make your business more efficient

Efficiency can be measured in a number of different ways when it comes to small businesses and all of them are important. In fact your customer service, profitability, and employee morale can all be affected positively or negatively depending on how efficient your processes are. Now is a great time to take a closer look at your business, see what changes can be made, and create a more detailed plan for fixing them.

One of the first areas you’ll want to explore is communication —  how you communicate with your employees, vendors, and customers. Are important details getting dropped along the way? You’ll also want to evaluate how organized you are and consider that there might be faster or better ways of doing things. Lastly do a check up on the equipment and technologies you utilize on a daily basis. Could they be due for an upgrade in 2017? Chances are, in at least one of these areas, you’ll find room for improvement.

Up your digital marketing game 

Right now, how would a potential customer discover your business? This is a question that entrepreneurs need to consistently ask themselves. Additionally, with new technologies and tools being introduced regularly, keeping up is practically a job in and of itself.

Obviously one of the biggest tools that entrepreneurs have had at their disposal for the past several years now has been social media. However, even if you think you know the best way to use these platforms, they are constantly evolving and you could be behind without even knowing it. If you’ve been using the same social strategy for a while now, you might want to brush up and ensure that your current tactics are still effective. 

Similarly mobile marketing and search engine optimization are both massively important in today’s world. Even if you can’t afford to bring on a professional to handle both for you, you should at least try to learn the basics and implement them right away. You also might want to consider other free outlets for promoting your business, some of which will also help with SEO and reaching mobile audiences.

Do a better job of reaching out to your community 

While fancy technology is great, don’t forget that your business should have a human touch as well. After all that’s part of what makes local businesses so special. Think of ways that you can raise your profile in your neighborhood and give back to the community in 2017. Ultimately doing so could earn you more loyal fans than any piece of viral content ever would.


No matter how successful your 2016 was, you can help make 2017 even better. Keep in mind that, while resolutions are great, they will take planning and effort to actually pull off. So take the time to really think about how your small business can improve its efficiency, marketing, and community outreach so that you can have a very happy New Year.

Comments

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Author

Jonathan Dyer

I'm a small town guy living in Los Angeles looking to make solid financial decisions. I write for a number of finance websites, including HuffingtonPost and Business2Community. I founded DyerNews.com in 2015 to focus on personal finance and the emerging FinTech markets.

3 Tips For to Getting the Most Out of Your 401(k)

It's never too early to start thinking about and saving for your retirement. One of the best tools for building up your retirement fund is to contribute to your employer's 401(k) plan. Furthermore, by enrolling as soon as you're eligible, ensuring you're receiving the most matching possible, and reevaluating your contributions when possible, you'll not only get the most out of your 401(k) but also set yourself up for a happy retirement.

Starting Your Own Business? Take Care of These Things First

While it may be hard to know exactly when the right time is to make the leap and start your own company, there are a few things you'll want to take care of before finalizing your decision. By having a solid business plan in place, knowing your options for funding, and keeping the door open opportunities at your current job, you'll set yourself up for a greater chance of success when you do leave to build your business. So stop dreaming and start planning!

Fed Hikes Rates While Inflation Stays Below Target

Just as our political times are proving to be quite interesting, our economic times are following suit with their unpredictability. While the Fed is clearly ready to declare the Great Recession dead and buried, the past still seems to be haunting them and playing a few tricks on their inflation goals. But until fortunes change in the Executive Branch and beget legislative developments, it seems likely that the Fed will have to continue navigating through uncertain waters on what was supposed to be a straight course.