Category: Small Business Tips
Small Business Tips
Small Business Tips
Building Up Your Brand’s Reputation and Relevance
Whether it’s a logo, jingle, or product, many well-known brands have built their reputation on the basis of a particular aspect of their company. For example, the Nike swoosh is instantly recognizable around the world, while the catchphrase “taste the rainbow” will be forever associated with Skittles. But symbols and slogans are just a few of the ingredients that make up brand reputation. Whether you’re one of the millions of...
Small Business Tips
Small Businesses Name E-Mail as Their Most-Used Marketing Tool
n addition to traditional mediums such as print, radio, and television, digital channels have also grown tremendously in recent years. However it may surprise some to learn that, according to a recent survey, e-mail is actually the most widely used marketing tool among small business owners.
Small Business Tips
Buying an Existing Business: Is it Right for You?
Let’s take a look at what you need to know about buying an existing business, including how to find business for sale, the pros and cons of this approach, how franchise opportunities differ from acquisitions, and what to consider once you do take the reigns.
Small Business Tips
Basic Steps to Help Protect Your Business From Hackers
There are more cyber-criminals and hackers out there than ever before. Learn how to protect your business with these basic website protection protocols for your employees and your company.
Small Business Tips
Common Payroll Mistakes Business Owners Should Avoid
It can feel impossible to keep up with everything, especially in a landscape of ever-evolving regulations and standards. In order to keep your legal ducks in a row, as well as a happy staff, you can’t afford to make these common payroll mistakes.
Small Business Tips
How Your Business Can Help Overcome Facebook's News Feed Changes
There's no doubt that Zuckerberg's announcement regarding the Facebook news feed updates should worry small business owners, bloggers, and brands. Nonetheless there are a few different tactics you can try to retain your place in followers' news feeds (or update them in other ways).
Small Business Tips
