3 Simple Steps For Snagging “Real” Sale Prices

One of the biggest tricks the retail sector pulls on consumers is convincing them that they can save money by buying sale items. Yes it’s true that buying something you need at a discounted price is surely advantageous but many of us are more inclined to forgo our financial savvy in the face of so-called “sale” items. Luckily there are three steps for ensuring that you are making good purchases and taking advantage of real sales.

Step 1: Do Your Research

We all know those certain stores where everything seems to be on sale all the time. While there are restrictions on what retailers are legally allowed to call sale items (usually requiring them to sell the items at “full price” for a certain number of days during the year) it can often be difficult to tell if a price is really discounted or fairly standard. This is where the internet comes in handy. By searching online for the products you’re considering buying you can not only compare prices across multiple retailers but also get a ballpark for what the item typically goes for.

Step 2: Calculate Your Target Price

Obviously few among us are disciplined enough to purchase only items we absolutely need — many of the goods we buy fall somewhere in the middle of the need-want scale. That’s fine as long as you access how much you are (or should be) willing to spend on a non-essential item. After you establish the typical going rate for an item you have your eye one, decide how much you’re willing to spend on it and what price would make it a good purchase for maximizing value.

Step 3: Wait It Out

Whether you choose to do weekly searches online to see if there are any price updates on your item or visit the retailer in person you’ll want to keep tabs on your potential purchase to see if there are reductions or available coupons. Some items you want will drop in price and reach your target but others will not — and that’s ok! Remember: if you weren’t willing to pay more it then you probably didn’t really need it anyway.

Although “sales” can be deceptive there are good deals to be had on items you may want to purchase. The trick is to outsmart the retailers and ensure that your decision to buy is a solid one. By following these three easy steps you’ll get to enjoy the thrill of splurging while still sticking to your budget.


Jonathan Dyer

I'm a small town guy living in Los Angeles looking to make solid financial decisions. I write for a number of finance websites, including HuffingtonPost and Business2Community. I founded DyerNews.com in 2015 to focus on personal finance and the emerging FinTech markets.

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