DeFi Analytics Platform Treehouse Financial Raises $18 Million

As decentralized finance (DeFi) grows in popularity, the number of consumers looking to get involved has grown considerably. Of course, that can require a bit of a learning curve. In turn, FinTechs that make the space more approachable have not only found success with customers but also investors. Such is the case with Treehouse Financial, which just announced its latest funding round.

This week, Treehouse announced that it had raised $18 million USD. The seed round was led by an “undisclosed large FinTech investor” while a long list of firms such as Mirana Ventures, Lightspeed, MassMutual Ventures, Binance, Global Founders Capital, Jump Capital, and more also participated. Following a $2.4 million pre-seed round closed last September, the company has now raised a total of $20.4 million.

Treehouse Financial launched just 11 months ago and has been working to make DeFi solutions more accessible — or as they put it, they’re “building the infrastructure required to enable everyday people to fully harness financial products and services made possible by DeFi.” For example, the firm’s flagship offering called Harvest allows users to manage their DeFi positions, track their portfolio, view risk metrics, and more. Additionally, the company says that its analytics platform provides data that were previously unavailable in DeFi and establishes a new standard. Currently, Harvest is in beta. Meanwhile, Treehouse reports growing to more than 100 employees.

Commenting on the investment round, Treehouse CEO Brandon Goh said, “We are grateful to have with us a group of partners with such deep technical expertise and networks across both cryptocurrency and traditional finance ecosystems. This funding round will enable us to execute on our vision to help users confidently navigate DeFi.”

Hemant Mohapatra and Marsha Sugana of investor Lightspeed said of the startups, “As the number of DeFi protocols, supported L1s, L2s, and bridges increase over time, Treehouse’s approach of building an in-house system-of-record for every DeFi user will become critically valuable and a great differentiator. On top of the technical accuracy is a beautiful, simplified dashboard experience optimized for desktop and mobile to cater to both advanced and retail investors.”

Currently, those interested in Treehouse and their Harvest platform can view a demo on the company’s website. While this demo certainly shows potential, it would seem as though investors have an even better idea of what’s in the works for Treehouse, leading to this impressive seed round. Considering that the firm went from founding to more than $20 million in funding in less than a year, there is definitely good reason to keep an eye on Treehouse and its potential impact on DeFi.


Jonathan Dyer

I'm a small town guy living in Los Angeles looking to make solid financial decisions. I write for a number of finance websites, including HuffingtonPost and Business2Community. I founded in 2015 to focus on personal finance and the emerging FinTech markets.

Other Articles by Jonathan Dyer

Bilt Rewards Launches Travel Portal with Benefits for Cardholders

Last year, the startup Bilt made a splash when it announced a new service that would reward users for paying their rent. That premise was then expanded upon with the launch of the Bilt Mastercard, which is issued by Wells Fargo. Now, continuing to capitalize on both the hype of their product and the demand for travel, Bilt has debuted another new offering for customers. This week, Bilt Rewards announced...

Cash App Introduces Round-Up Investing Feature for Debit Card

Debit card customers looking to grow their investments gained a new, automated option today as Block Inc. (formerly Square Inc.) officially announced a new feature for its popular Cash App. Now, customers with the Cash App Cash Card can opt into Round Ups as a means of growing their investments. When this feature is toggled on, Cash App will round up debit card purchases to the nearest dollar and invest...

Marqeta Expands Credit Program with New APIs and More

A FinTech that specializes in creating credit card experiences is rolling out some new features. This week, Marqeta announced what it calls a "significant expansion" of its credit platform. This includes more than 40 new credit APIs that will further help clients craft and launch their own credit card products. Additionally, the company notes an updated intuitive dashboard. Using this platform, businesses can create unique card options that can not...